Kris Olivo

Kris Olivo is a Brazilian Jiu-Jitsu black belt, gym owner, and active professional competitor based in Las Vegas, Nevada. Known for his entertaining grappling style and unique persona, he is a veteran of the Professional Grappling Federation (PGF) and the founder of Potential Jiu Jitsu.

Affiliation & Rank

• Rank: Black Belt
• Lineage: Promoted by Robert Drysdale (Zenith BJJ)
• Team: Zenith BJJ / Potential Jiu Jitsu

Key Achievements

• IBJJF Master World Champion: Won gold in No-Gi at Brown Belt.
• IBJJF American National Champion: Gold medalist in both Gi and No-Gi (Master 1, Brown Belt).
• Professional Grappling Federation (PGF): A standout veteran of PGF Seasons 7 and 8 (Drafted by Team Dollamur in Season 8).
• UFC Fight Pass Invitational: Competed at UFC BJJ 3 (vs. Andy Murasaki).
• Rankings: Formerly ranked IBJJF #1 Brown Belt (Master 1, Gi & No-Gi).

Background & Biography

• Military Service: Olivo is a U.S. Air Force veteran who served as a mechanic before transitioning to full-time martial arts.
• Gym Ownership: He owns and operates Potential Jiu Jitsu in Spring Valley, Las Vegas, a facility noted for emphasizing recovery (saunas/ice baths) and community culture.
• Persona: Often referred to as "The Most Interesting Man in the PGF," he is recognized for his charismatic entrances (often wearing a fur coat) and high-energy competitive approach.

Kris Olivo’s approach to coaching is built on the belief that Jiu-Jitsu is a vehicle for personal transformation rather than just a combat sport. His philosophy is encapsulated by the motto of his academy: "Come As You Are, Leave As More."

• Holistic Development: He views training as a tool to build discipline, resilience, and mental toughness that translates off the mats. The goal is to "unlock potential" in every student, whether they are a hobbyist or a professional competitor.
• Prioritizing Recovery: Distinguishing himself from the traditional "grind" mentality of many fight gyms, Olivo places a heavy emphasis on longevity and recovery. His facility includes amenities like saunas and cold plunges, encouraging students to take care of their bodies as aggressively as they train.
• Inclusivity & "No Ego" Culture: Olivo enforces a zero-tolerance policy for disrespect, bullying, or "gym enforcer" behavior. He intentionally curates a safe environment for women and beginners, stripping away the intimidation factor often associated with combat sports.
• Adaptive & Structured: As a coach, he is known for a hands-on, structured curriculum that simplifies complex mechanics. His teaching emphasizes mobility, body awareness, and adaptability, ensuring students understand the why behind the movement, not just the how.